USI Transfer is in the Metaverse


Institutional Communication Service

27 May 2022

A virtual space for sharing knowledge and conducting business. This is what the Swiss Virtual Expo, a project presented at the House of Switzerland in Milan on 25 May 2022, offers. The House of Switzerland networking and communication platform is held from 26 April to 12 June 2022 at "Casa degli Artisti" in Milan, Italy, and hosts leading Swiss excellences in innovation, sustainability, art and culture. In the context of the Swiss Virtual Expo, we introduce the entry into the Metaverse of USI Transfer, the strategic unit of Università della Svizzera italiana in the field of knowledge transfer.

Imagine visiting a space made of Pavilions, Stands and Special Areas, where visitors can browse exhibitors' information materials and participate in educational activities but from the comfort of their homes, thanks to virtual reality. This is the experience offered by Swiss Virtual Expo, the first virtual space in Switzerland by ated-ICT Ticino that makes the Metaverse a reality.

A true immersion in the Metaverse in which USI Transfer, a strategic unit that promotes innovation and the transfer of knowledge and technologies from academia to industry for the benefit of society, also participates. Inside the booth are several information panels that provide an overview of USI Transfer's mission, illustrating USI's innovation ecosystem and offering direct contact between the corporate and academic worlds. There is also a section dedicated to the USI Startup Centre and a mention of the event held by Luca Maria Gambardella, USI's Pro-Rector for Innovation and Corporate Relations, entitled "Meet the Media Guru Swiss Edition", which also took place at the House of Switzerland in Milan on 26 April 2022.

"With USI Transfer, the University is also pursuing its mission to promote innovation in the Metaverse. USI Transfer wants to be for the companies present and will visit the platform a direct gateway to USI's expertise and excellence to promote new and real collaborations," comments Prof. Luca Maria Gambardella.