Localpoint

Regional newspapers face increasing pressure to transition from print to digital while maintaining their revenue streams. Localpoint supports this shift with an innovative, machine-learning-driven platform that automatically reads and reprocesses local print advertisements. Its solution, Localpoint Fusion, identifies and extracts data from print ads and articles, repurposing them for digital channels, including newspapers, as well as web, mobile, tablet, and out-of-home TV. Localpoint helps regional publishers to unlock new income streams and thrive in the digital age by transforming print content into monetisable digital assets.